Blog Archive

Mobile users have become the leading type of traffic on a global scale, accounting for approximately 55% of all online interactions. And, even though this number varies depending on the region, there’s no denying that the adoption of mobile devices is still growing. Add to

There is no doubt that COVID-19 has changed the world forever. Even with the development of a vaccine and the potential for everything to go back to “pre-COVID-19” times, the global health crisis has generated trillions of dollars in losses across multiple industries. One of

One of the many differences between conventional advertising and digital marketing is that the latter allows you to adjust your promotion campaign after it’s live. So, instead of waiting to see results after they have been launched, modern marketers have to pay close attention to

Just a couple of decades ago, blogs were regarded as a casual platform that some businesses leveraged to connect with their customers. Since then, blogging has become one of the most popular pastimes as well as an essential activity performed by companies, individuals, and of

Digital content publishers are responsible for generating a significant portion of all internet traffic. Although every platform is different, all publishers want to find the best monetization methods in order to continue developing great content and improving user experience. That said, finding the best ad

Evolving from a beginner marketer to an expert affiliate takes a significant amount of time and effort. In addition to developing campaigns and learning what elements resonate with consumers, affiliates also have to familiarize themselves with a seemingly endless list of industry terms. Learning advanced

The very first cryptocurrency to ever be created was Bitcoin, which occurred back in 2009. Today, the cryptocurrency industry is still in its infancy, but it has experienced several growth spurts and it now features dozens, if not hundreds of additional players. But, keeping up

It’s no secret that seasonal content can exponentially increase the performance of your campaign. However, not all holidays present the type of opportunity as Valentine’s Day. While the history behind this holiday dates back thousands of years, it has become one of the best times

Affiliates can choose to work with different types of traffic, all of which have their unique pros and cons. While options like push notifications and native traffic tend to take up most of the spotlight, you can also find more obscure alternatives that may be

One of the biggest advantages of launching and managing digital marketing campaigns is that they can be optimized and adjusted for better performance. With that in mind, affiliate marketers also need to find the best tracking tools to help them measure the success of their

What do scissors and pop-under ads have in common? Both of these are so effective that they have remained almost unchanged since their invention.  Pop advertising is one of the oldest and most popular forms of digital marketing available today. The premise is simple, when