Simply put, pop ads remain a favorite among advertisers and publishers because this format produces high ROI for all stakeholders. Despite the fact that they have been around for some time, pop under ads remain effective because they do not interrupt the user experience, but enhance it by delivering engaging content once users are done browsing.
• Finance, Cryptocurrency and Binary
• Gambling, Casino and All Formats of Betting
• Utilities – VPN, Antiviruses, etc.
• Nutra, Health and Beauty
• Mobile Content
• Job and Employment Services
Pop ads are a type of digital advertising format where a new window is deployed when a user triggers an ad. There are two main types of pop-ads, which are pop-ups and pop-unders. The main difference is that pop-ups appear on top of the screen that the user is viewing, while pop-unders are deployed below the screen the user is on. Therefore, the latter doesn’t compromise the user experience.
Pop-unders are used to generate web traffic and conversions. This ad format is suitable for a huge variety of verticals, including gaming, dating, sweepstakes, and technology retail sales. Furthermore, because it doesn’t compromise the user experience, pop-unders are an excellent way to boost lead-generation campaigns.
Launching a pop campaign is relatively simple, but you need to take the time to learn the ropes before you start generating results consistently. For starters, you should determine what type of pop traffic you need, create a strategy, and find a reliable traffic source. Every traffic source is different, so make sure to work with a reliable provider like ActiveRevenue to increase your chances of success.