A C T I V E R E V E N U E

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How to Choose the Best Tracker for Affiliates

There are dozens of different elements that affiliates need to monitor while running their campaigns, but this wouldn’t be possible without the right tracker. Trackers for affiliate marketing are designed to not only monitor user behavior, but also support many of the tasks that these

How to Start in the Dating Vertical in 2022

It’s no secret that affiliate marketing is a great way to make money doing something that you’re passionate about. There are dozens upon dozens of verticals that you can specialize in, but the dating industry has proven to be an evergreen alternative that produces great

How to Learn More About Your Target Audience

It doesn’t matter if you’re an affiliate, publisher, or advertiser that wants to promote consumer goods, you need to know your target audience. But, the reality is that most professionals don’t really know their target audiences or why they focus on these. The truth is

Top Performing GEOs and Verticals for Push Notifications

Push notifications have evolved from an innovative type of ad to one of the most popular formats used today. Almost all publishers employ push notifications or one of its derivatives because they are all extremely profitable. But, consumers in some areas are starting to get

6 Publisher Mistakes that Cause a CPM Revenue Drop

The main objective of every publisher site is to generate as much revenue as possible while also delivering a great user experience (UX) to every visitor. As a matter of fact, both of these elements are intimately intertwined as a great experience usually results in

How to Succeed in the Utilities Vertical: Tips, Tricks, and More

When most people think about the word “utilities” the first thing to spring to mind is usually an electricity company or internet provider. But, in the world of affiliate marketing, the utilities vertical refers to a completely different set of services and tools that marketers

What Are the Features of a Winter Campaign in Affiliate Marketing?

Winter is coming and it brings great opportunities for affiliate marketers. It doesn’t matter if you’re a seasoned marketer or a beginner affiliate learning the ropes, winter is one of the best times of the year to generate revenue. But, as with other season-driven promotions,

What Is the Sweepstakes Niche? A Complete Guide to the Sweepstakes Vertical

There are dozens of different verticals that affiliates can work with, but there is no question that the sweepstakes niche is perfect for beginners and seasoned marketers alike. The sweepstakes industry is a great alternative because it is easy to understand, has a straightforward flow,

5 Tips for Affiliate Marketing Black Friday 2021 Success

There is no doubt that Black Friday has become the biggest sales of the year in many regions, which automatically makes it one of the most seasonal events for affiliates. After a year of planning, it’s finally time to start launching your Black Friday campaigns

The Affiliate Marketer’s Quick Guide to Halloween Campaigns

There are dozens of holidays and celebrations that affiliate marketers have to keep an eye on, but not many are as fun or as profitable as Halloween. Also known as All Saints’ Even, Halloween was born from the Celtic celebration of Samhain and it’s become

6 Tips on Monetizing Celebrity Gossip Blogs

One of the things that all countries, cultures, and races have in common is the concept of celebrities. Whether it’s actors, musicians, politicians, or other types of personalities, we can all relate to the idea of a small percentage of people that heavily influence the

The Best Affiliate Niches and Offers for Domain Redirect Traffic

There are many types of traffic that affiliates can specialize in, from mobile to traditional web and domain redirect traffic. But, unlike other types of traffic, domain redirect traffic offers the unique ability to connect with users on your own terms. Domain redirect traffic occurs

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