It doesn’t matter if you’re an affiliate, publisher, or advertiser that wants to promote consumer goods, you need to know your target audience. But, the reality is that most professionals don’t really know their target audiences or why they focus on these. The truth is
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Push notifications have evolved from an innovative type of ad to one of the most popular formats used today. Almost all publishers employ push notifications or one of its derivatives because they are all extremely profitable. But, consumers in some areas are starting to get
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The main objective of every publisher site is to generate as much revenue as possible while also delivering a great user experience (UX) to every visitor. As a matter of fact, both of these elements are intimately intertwined as a great experience usually results in
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When most people think about the word “utilities” the first thing to spring to mind is usually an electricity company or internet provider. But, in the world of affiliate marketing, the utilities vertical refers to a completely different set of services and tools that marketers
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Winter is coming and it brings great opportunities for affiliate marketers. It doesn’t matter if you’re a seasoned marketer or a beginner affiliate learning the ropes, winter is one of the best times of the year to generate revenue. But, as with other season-driven promotions,
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There are dozens of different verticals that affiliates can work with, but there is no question that the sweepstakes niche is perfect for beginners and seasoned marketers alike. The sweepstakes industry is a great alternative because it is easy to understand, has a straightforward flow,
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How to choose GEO for your next affiliate campaign? Nowadays, everybody’s thinking about how to expand their business in new realities of 2021. Due to the situation in the world we see a huge change in popular GEOs and sometimes it can be tricky when
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There is no doubt that Black Friday has become the biggest sales of the year in many regions, which automatically makes it one of the most seasonal events for affiliates. After a year of planning, it’s finally time to start launching your Black Friday campaigns
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There are dozens of holidays and celebrations that affiliate marketers have to keep an eye on, but not many are as fun or as profitable as Halloween. Also known as All Saints’ Even, Halloween was born from the Celtic celebration of Samhain and it’s become
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Something is in fashion, something is out of fashion, and there is something that will last forever. Dating vertical and offers will be relevant always, whatever happens in the world. Today we share with you new case study from Mary Panchishna, Account Manager at ActiveRevenue.
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One of the things that all countries, cultures, and races have in common is the concept of celebrities. Whether it’s actors, musicians, politicians, or other types of personalities, we can all relate to the idea of a small percentage of people that heavily influence the
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There are many types of traffic that affiliates can specialize in, from mobile to traditional web and domain redirect traffic. But, unlike other types of traffic, domain redirect traffic offers the unique ability to connect with users on your own terms. Domain redirect traffic occurs
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