Purchasing different ad positions is not a new practice. For decades, marketers have been finding ways to buy media and acquire quality inventory that yields a good profit margin. And, […]

While all industries are unique, eCommerce has a special relationship with affiliate marketing because companies in this space have been taking advantage of this type of advertising since its early […]

Black Friday and Cyber Monday have earned a reputation among consumers for huge savings, while affiliates bask in the monumental number of opportunities to create great campaigns. But, as each […]

As children, many of us were encouraged to do something we love and work in a field that we are passionate about. That’s one of the many beauties of affiliate […]

Whether you hate it or love it, there’s no denying that winter is an extremely appealing season. Thick blankets, oven-baked goods, and hot drinks are at the order of the […]

We’re quickly approaching the end of 2019 and what a year it has been! From major global shifts that altered the digital landscape to the development of new tools specifically […]

The basics of media buying have remained intact over the last few decades, but the format and medium that modern buyers have to be familiar with are cutting-edge, to say […]

Despite the fact that affiliate marketing is a unique creature, it still falls under the mantle of digital advertising. And, like in other forms of online marketers, affiliates need to […]

Affiliate marketers can choose from a pool of dozens of different industries to work with. Seasoned veterans and rookies alike all want to find the industries that offer the best […]

There’s a massive collection of strategies and techniques that affiliates can use to improve their chances of building a successful campaign. That said, paying attention to seasonality may be the […]

Ask any seasoned affiliate and you’ll know that there are dozens of different elements that affect the performance of your campaign. The wording used, the landing page, and most of […]

Over the last couple of decades, we’ve seen technology completely change the landscape in many different industries and the world of digital marketing is no exception. Today, online advertising is […]